This phrase refers to a collaborative line of clothes provided by a distinguished designer recognized for vibrant, culturally-inspired clothes and a preferred retail chain. This particular product class focuses on lower-body attire. An instance could be brightly patterned or textured trousers appropriate for varied events.
Such collaborations typically convey high-fashion aesthetics to a wider viewers at extra accessible value factors. This democratization of design can expose shoppers to new types and elevate on a regular basis wardrobes. Moreover, these partnerships can enhance the visibility of each the designer and the retailer, producing pleasure and driving gross sales. The historic context lies within the rising pattern of designer-mass market collaborations, providing shoppers distinctive, limited-edition objects.