This phrase refers to a constructing toy set primarily based on the enduring thriller movie, accessible for buy at a selected retail chain. It represents the intersection of a preferred film franchise, a beloved development toy, and a widespread retail outlet. A hypothetical instance could be a LEGO reproduction of the Orca, the boat used within the movie, bought solely at Goal shops.
The convergence of those components holds vital advertising potential. It leverages the nostalgia and model recognition of each the movie and the toy, channeling this right into a targeted retail technique. This strategy can appeal to a broad demographic, from movie fans and LEGO collectors to informal buyers. Traditionally, licensed merchandise, significantly these tied to profitable movies, have demonstrated sturdy gross sales efficiency. Combining this with the established reputation of development toys and the accessibility of a significant retailer creates a robust synergy.