Smart Sketcher 2.0 Target Practice & Tips


Smart Sketcher 2.0 Target Practice & Tips

This phrase refers back to the meant viewers or demographic for a hypothetical product referred to as “Good Sketcher 2.0.” This may very well be a software program software, a bodily drawing device, or a mixture thereof. An instance goal demographic could be newbie artists looking for digital drawing help or professionals searching for streamlined workflow enhancements.

Understanding the meant person base is essential for product improvement and advertising. It informs design selections, function prioritization, and total product technique. A clearly outlined meant person base permits for more practical advertising campaigns and will increase the chance of product success. Traditionally, profitable merchandise have typically demonstrated a robust understanding of their goal demographic’s wants and wishes.

The next sections will delve into particular options and functionalities designed with this person base in thoughts. Subjects lined will embrace an in depth evaluation of the person interface, a complete overview of obtainable instruments and sources, and a dialogue of how this product addresses particular person wants and challenges throughout the digital artwork panorama.

1. Aspiring Artists

Aspiring artists signify a good portion of the Good Sketcher 2.0 goal demographic. This group is characterised by a need to develop inventive abilities and discover artistic expression via digital mediums. Understanding their particular wants and challenges is essential for tailoring the software program to facilitate talent improvement and foster inventive progress.

  • Ability Growth Instruments

    Good Sketcher 2.0 can provide a spread of options designed to help talent improvement, equivalent to tutorials, guided workouts, and customizable brush settings. These instruments can help aspiring artists in studying elementary strategies, experimenting with totally different types, and constructing a robust basis in digital artwork. For instance, interactive tutorials on perspective or anatomy might present invaluable studying experiences, whereas adjustable brush sensitivity can enable for better management and precision.

  • Reasonably priced Entry to Skilled Instruments

    Value generally is a vital barrier for aspiring artists. Good Sketcher 2.0 can tackle this by offering entry to professional-grade digital artwork instruments at a aggressive worth level. This accessibility empowers people to pursue their inventive passions with out vital monetary funding. Subscription fashions or tiered pricing buildings can additional improve accessibility.

  • Neighborhood Constructing and Sharing

    Connecting with different artists is important for progress and inspiration. Integrating options that facilitate group constructing, equivalent to on-line boards, collaborative initiatives, or sharing platforms, can improve the person expertise and foster a supportive setting for aspiring artists to share their work and be taught from each other. Critique options or built-in social media sharing can additional contribute to a way of group.

  • Intuitive Interface and Person Expertise

    A user-friendly interface is essential for aspiring artists who could also be new to digital artwork software program. Good Sketcher 2.0 can prioritize intuitive design and navigation to make sure a seamless and pleasurable person expertise. Clear device group, customizable workspaces, and available assist sources can contribute to ease of use and encourage exploration and experimentation.

By addressing these key sides, Good Sketcher 2.0 can successfully cater to the wants of aspiring artists and place itself as a invaluable device for inventive improvement and artistic exploration throughout the digital artwork panorama. This give attention to a key goal demographic not solely advantages aspiring artists but additionally strengthens the general enchantment and potential market attain of the software program.

2. Skilled Illustrators

Skilled illustrators signify a key section of the Good Sketcher 2.0 goal demographic. Their wants differ considerably from hobbyists or newbies, demanding a give attention to superior options, environment friendly workflows, and seamless integration with present skilled instruments. Attracting and retaining this person group requires cautious consideration of their particular necessities and challenges.

  • Superior Toolsets and Customization

    Skilled illustrators require subtle instruments that supply fine-grained management over their artistic course of. Good Sketcher 2.0 ought to present superior brush customization choices, perspective grids, layer administration capabilities, and help for a variety of file codecs generally utilized in skilled workflows (e.g., PSD, AI). Customizable hotkeys and macro performance can additional improve effectivity.

  • Seamless Integration with Current Workflows

    Integration with industry-standard software program is essential for skilled illustrators. Compatibility with Adobe Artistic Suite merchandise, as an example, permits artists to transition seamlessly between Good Sketcher 2.0 and different instruments of their workflow. Help for pressure-sensitive tablets and different skilled {hardware} additional enhances this integration.

  • Efficiency and Stability

    Skilled initiatives typically contain complicated illustrations with quite a few layers and excessive resolutions. Good Sketcher 2.0 should ship dependable efficiency and stability to deal with these demanding duties with out crashes or slowdowns. Optimized useful resource administration and environment friendly rendering engines are essential for guaranteeing a easy and productive workflow.

  • Consumer Collaboration and Suggestions Mechanisms

    Skilled illustrators typically work intently with shoppers, requiring environment friendly strategies for sharing work and incorporating suggestions. Good Sketcher 2.0 might combine options for shopper collaboration, equivalent to model management, annotation instruments, and real-time suggestions mechanisms. These options can streamline the evaluation course of and facilitate efficient communication between illustrators and their shoppers.

By addressing these particular wants, Good Sketcher 2.0 can place itself as a invaluable device for skilled illustrators, enhancing their workflows and empowering them to create high-quality illustrations effectively. This give attention to professional-grade options and seamless integration distinguishes Good Sketcher 2.0 from entry-level drawing software program and solidifies its relevance throughout the skilled illustration market.

3. Graphic Designers

Graphic designers signify a major section of the Good Sketcher 2.0 target market. Their workflows typically necessitate a mix of artistic sketching and exact digital execution. Due to this fact, understanding their particular wants and the way Good Sketcher 2.0 addresses them is essential for the software program’s success inside this skilled market.

  • Conceptualization and Ideation

    Preliminary design ideas typically start with sketches and visible brainstorming. Good Sketcher 2.0 can facilitate this course of by providing a pure drawing expertise with responsive instruments and a streamlined interface. Speedy prototyping and visible exploration change into extra environment friendly, permitting designers to shortly iterate on concepts and refine their ideas earlier than shifting to extra detailed digital manufacturing.

  • Vector Graphics and Scalability

    Graphic design incessantly requires the creation of scalable vector graphics. Good Sketcher 2.0 might incorporate options that enable for seamless transition from preliminary sketches to vector codecs, preserving the integrity of the unique art work whereas enabling flexibility for numerous output sizes and functions. This streamlines the workflow and eliminates the necessity for recreating art work in separate vector enhancing software program.

  • Typography Integration and Format Design

    Typography performs a essential function in graphic design. Integration of typographic instruments and structure options inside Good Sketcher 2.0 permits designers to experiment with typefaces, create visually interesting compositions, and refine the general aesthetic of their designs inside a single software. This integration contributes to a extra cohesive and environment friendly design course of.

  • Export Choices and File Compatibility

    Graphic designers require compatibility with numerous file codecs for various output mediums. Good Sketcher 2.0 ought to provide a spread of export choices, together with widespread graphic design codecs equivalent to SVG, PDF, and high-resolution raster photographs. This ensures seamless integration with different design software program and facilitates the preparation of art work for print, net, and different media.

By catering to those particular wants, Good Sketcher 2.0 positions itself as a invaluable device for graphic designers, enhancing their artistic course of and streamlining their workflows. The softwares skill to bridge the hole between preliminary sketching and closing digital art work manufacturing provides a definite benefit throughout the aggressive graphic design software program panorama.

4. Hobbyists

Hobbyists represent a considerable section throughout the Good Sketcher 2.0 goal demographic. This group engages with digital artwork for private enjoyment and artistic exploration, quite than skilled obligations. Understanding their motivations and desires is essential for tailoring options and advertising methods successfully. The causal hyperlink between hobbyist engagement and product success lies within the potential for widespread adoption and optimistic word-of-mouth referrals inside a big and passionate group. This group typically values ease of use, affordability, and a supportive studying setting over extremely specialised skilled options.

Good Sketcher 2.0’s worth proposition for hobbyists facilities on offering an accessible and pleasurable entry level into digital artwork. Options like intuitive interfaces, pre-set brushes, and built-in tutorials can empower people with restricted prior expertise to create and share their work. Contemplate the instance of grownup coloring books, a well-liked interest that demonstrates the enchantment of accessible artistic actions. Good Sketcher 2.0 can equally faucet into this market by providing a user-friendly platform for informal inventive expression. Moreover, integration with social media platforms can facilitate group constructing and content material sharing, enhancing the general person expertise and fostering a way of belonging amongst hobbyist customers. This sense of group can translate into elevated model loyalty and natural promotion of the software program.

In conclusion, recognizing the significance of hobbyists throughout the Good Sketcher 2.0 goal demographic gives invaluable insights for product improvement and advertising. Catering to their particular wants not solely expands the potential person base but additionally cultivates a vibrant and engaged group that contributes considerably to long-term product success. The problem lies in balancing the wants of hobbyists with these {of professional} customers, guaranteeing that the software program stays accessible and pleasurable for informal customers whereas nonetheless offering the superior performance required by skilled artists and designers. Addressing this problem successfully will likely be key to maximizing market penetration and establishing Good Sketcher 2.0 as a number one digital artwork platform throughout a various person base.

5. Educators

Educators signify a vital element throughout the Good Sketcher 2.0 goal demographic. Their adoption of the software program can considerably affect its attain amongst college students and contribute to the event of future artists and designers. The cause-and-effect relationship between educator adoption and broader scholar engagement stems from the educator’s function as a curriculum curator and know-how advocate throughout the classroom. Educators consider and choose instruments that align with pedagogical targets and improve the educational expertise. Due to this fact, understanding educators’ wants and demonstrating the tutorial worth of Good Sketcher 2.0 is important for profitable integration inside instructional settings. For instance, artwork lecturers looking for digital instruments to complement conventional artwork instruction may discover Good Sketcher 2.0’s intuitive interface and various toolset best for introducing college students to digital artwork ideas and strategies.

The sensible significance of concentrating on educators extends past particular person school rooms. Adoption by instructional establishments can result in large-scale deployments, considerably increasing the software program’s person base. Moreover, educators can present invaluable suggestions for product improvement, informing future updates and have enhancements. Integration with present studying administration methods and academic platforms can additional streamline adoption and help classroom integration. Contemplate a situation the place a design college incorporates Good Sketcher 2.0 into its curriculum. This not solely introduces college students to the software program but additionally establishes it as a related device throughout the skilled design group, benefiting each college students and the software program developer. One other sensible software lies in skilled improvement packages for educators. Providing workshops and coaching periods on using Good Sketcher 2.0 in instructional settings can empower educators to successfully combine the software program into their educating practices.

In conclusion, understanding the distinctive wants and affect of educators as a goal demographic is important for maximizing the attain and affect of Good Sketcher 2.0. Facilitating educator adoption via focused advertising, skilled improvement alternatives, and seamless integration with instructional platforms can contribute considerably to the software program’s long-term success throughout the instructional panorama and past. The important thing problem lies in demonstrating the software program’s instructional worth proposition and guaranteeing its affordability and accessibility for instructional establishments. Addressing these challenges successfully positions Good Sketcher 2.0 as a invaluable instructional useful resource and fosters the event of future generations of digital artists and designers.

6. College students

College students signify a major and dynamic section throughout the Good Sketcher 2.0 goal demographic. Their adoption of the software program is essential not just for its present market penetration but additionally for its long-term progress and evolution. As future professionals, college students signify a significant pipeline of expertise throughout the artistic industries. Understanding their particular wants and studying types is important for tailoring the software program’s options and academic sources successfully. Their engagement with the software program throughout their early life can considerably affect their future device preferences {and professional} practices.

  • Accessibility and Affordability

    Value-effectiveness is a main concern for college kids. Reasonably priced licensing choices, equivalent to scholar reductions or instructional establishment partnerships, are essential for widespread adoption. Accessibility extends past value to incorporate platform compatibility and ease of use throughout numerous gadgets. For instance, a scholar utilizing a Chromebook in a classroom setting ought to have the identical entry and performance as a scholar utilizing a high-end pill in a studio setting.

  • Integration with Instructional Curricula

    Seamless integration with present instructional curricula is important for classroom adoption. The software program ought to align with studying targets and supply sources that help educators in incorporating it successfully into their educating. Offering lesson plans, tutorials, and evaluation instruments tailor-made to instructional settings can facilitate this integration. For example, a lesson plan specializing in perspective drawing might make the most of Good Sketcher 2.0’s perspective grid instruments to reinforce scholar understanding and sensible software.

  • Ability Growth and Portfolio Constructing

    Good Sketcher 2.0 can function a invaluable device for talent improvement and portfolio constructing. Options that help studying, equivalent to interactive tutorials, suggestions mechanisms, and project-based studying actions, can improve college students’ inventive and technical skills. The flexibility to export high-quality photographs and create digital portfolios throughout the software program straight contributes to college students’ skilled preparedness. Think about a scholar using Good Sketcher 2.0 to create a collection of character designs, showcasing their abilities and creativity to potential employers.

  • Neighborhood Constructing and Collaboration

    Fostering a way of group amongst scholar customers can improve engagement and motivation. Integrating options that allow collaboration, peer suggestions, and on-line sharing can create a supportive studying setting. Connecting college students with skilled artists and designers via on-line boards or mentorship packages can additional enrich their studying expertise. For instance, a web-based competitors utilizing Good Sketcher 2.0 might present college students with a possibility to showcase their work and obtain suggestions from {industry} professionals.

By addressing these key sides, Good Sketcher 2.0 can solidify its place as a invaluable device for college kids, educators, and the broader artistic group. Cultivating scholar engagement at present can translate right into a loyal person base and a thriving ecosystem of artistic professionals tomorrow. This forward-looking method to product improvement ensures that Good Sketcher 2.0 stays related and adaptable to the evolving wants of the subsequent technology of artists and designers.

7. Digital Artwork Fanatics

Digital artwork fans signify a broad but essential section of the Good Sketcher 2.0 goal demographic. This group encompasses people enthusiastic about exploring and fascinating with digital artwork, typically exterior {of professional} contexts. Their enthusiasm interprets into lively participation inside on-line communities, a need to experiment with new instruments and strategies, and a eager curiosity within the evolving panorama of digital artwork. Understanding their motivations and preferences is important for shaping product improvement and advertising methods that resonate with this influential group. Their adoption of Good Sketcher 2.0 can contribute considerably to the software program’s visibility and natural progress throughout the wider digital artwork group.

  • Exploration and Experimentation

    Digital artwork fans are pushed by a need to discover numerous inventive types, strategies, and digital instruments. Good Sketcher 2.0 can cater to this inclination by offering a various vary of brushes, results, and customization choices. Contemplate the instance of an fanatic experimenting with totally different brush settings to realize a particular texture or visible impact. This inherent drive for experimentation makes fans early adopters of recent applied sciences and influential voices inside on-line communities, contributing to the natural progress and visibility of software program like Good Sketcher 2.0.

  • Neighborhood Engagement and Sharing

    Lively participation in on-line communities is a defining attribute of digital artwork fans. Integration of social sharing options, collaborative instruments, and group boards inside Good Sketcher 2.0 can foster a way of belonging and encourage interplay amongst customers. The flexibility to simply share art work on platforms like Instagram or DeviantArt, for instance, can considerably amplify the software program’s attain and visibility. This natural promotion via group engagement is invaluable for constructing model consciousness and attracting new customers.

  • Steady Studying and Ability Growth

    Digital artwork fans reveal a dedication to steady studying and talent improvement. Good Sketcher 2.0 can help this by offering entry to tutorials, on-line sources, and interactive studying instruments. Contemplate the instance of an fanatic following a tutorial on creating reasonable portraits throughout the software program. This dedication to studying interprets into a requirement for software program that provides ongoing alternatives for talent enhancement and artistic exploration.

  • Accessibility and Person Expertise

    Whereas fans respect superior options, additionally they worth intuitive interfaces and user-friendly design. Good Sketcher 2.0 ought to prioritize a seamless and pleasurable person expertise, guaranteeing that the software program stays accessible to customers with various ranges of technical experience. A streamlined workflow, clear device group, and available assist sources contribute to a optimistic person expertise, encouraging continued engagement and fostering a loyal person base. For instance, an intuitive brush customization interface permits fans to simply experiment with totally different brush settings without having in depth technical information.

By addressing these core sides, Good Sketcher 2.0 can successfully have interaction digital artwork fans and set up itself as a most popular device inside this vibrant and influential group. Their ardour for digital artwork, mixed with their lively on-line presence and dedication to steady studying, makes them invaluable advocates for the software program and key drivers of its progress and evolution throughout the broader digital artwork panorama. Understanding their wants and motivations shouldn’t be merely a advertising technique however a vital part of constructing a sustainable and thriving person ecosystem.

8. Artistic Professionals

Artistic professionals signify a various but interconnected section throughout the Good Sketcher 2.0 goal demographic. This group encompasses people throughout numerous artistic disciplines, together with illustrators, graphic designers, animators, comedian e-book artists, and idea artists. Their shared attribute lies of their reliance on digital instruments to conceptualize, develop, and execute artistic initiatives. Understanding their various workflows and particular software program necessities is paramount for tailoring Good Sketcher 2.0’s options and positioning it successfully throughout the aggressive panorama {of professional} artistic software program.

  • Streamlined Workflows and Effectivity

    Artistic professionals typically function beneath tight deadlines and demanding mission necessities. Good Sketcher 2.0 can tackle this want by offering instruments that streamline workflows and improve effectivity. Options equivalent to customizable workspaces, keyboard shortcuts, and automatic duties can considerably cut back manufacturing time. Contemplate a comic book e-book artist utilizing Good Sketcher 2.0 to create panel layouts and preliminary character sketches. The software program’s intuitive interface and streamlined instruments enable for speedy iteration and environment friendly execution of preliminary art work.

  • Cross-Platform Compatibility and Integration

    Trendy artistic workflows typically contain a number of software program functions. Seamless integration with different industry-standard instruments, equivalent to Adobe Photoshop or Clip Studio Paint, is essential for skilled adoption. Cross-platform compatibility ensures that artistic professionals can make the most of Good Sketcher 2.0 no matter their most popular working system. For example, a graphic designer engaged on a branding mission may use Good Sketcher 2.0 for preliminary brand ideas after which seamlessly transition to Adobe Illustrator for vectorization and closing art work preparation. This interoperability between software program functions is important for a easy and environment friendly workflow.

  • Superior Options and Customization

    Artistic professionals require subtle instruments that supply granular management over their artistic course of. Customizable brush settings, perspective guides, superior layer administration, and help for high-resolution output are important options for professional-grade art work creation. Contemplate an animator utilizing Good Sketcher 2.0 to create character designs and keyframes. The software program’s strain sensitivity help and customizable brush engine enable for nuanced linework and expressive character improvement.

  • Consumer Collaboration and Suggestions

    Efficient communication and collaboration with shoppers are integral to skilled artistic workflows. Good Sketcher 2.0 can facilitate this course of by incorporating options that allow real-time suggestions, model management, and annotation instruments. For instance, an idea artist engaged on a online game mission may use Good Sketcher 2.0 to share preliminary character designs with the shopper, obtain suggestions straight throughout the software program, and iterate on the designs based mostly on shopper enter. This streamlined suggestions loop enhances communication and ensures that the ultimate art work aligns with the shopper’s imaginative and prescient.

By addressing these key sides, Good Sketcher 2.0 positions itself as a invaluable device for artistic professionals throughout numerous disciplines. The software program’s skill to streamline workflows, combine seamlessly with present instruments, and supply superior options empowers artistic professionals to give attention to their inventive imaginative and prescient and execute their initiatives effectively. Understanding the various wants and workflows of this goal demographic is essential not just for product improvement but additionally for efficient advertising methods that spotlight the software program’s relevance and worth throughout the aggressive artistic software program market.

Regularly Requested Questions

This part addresses widespread inquiries concerning the goal demographic for Good Sketcher 2.0, offering readability on its meant person base and the software program’s suitability for numerous talent ranges and artistic disciplines.

Query 1: Is Good Sketcher 2.0 appropriate for newbies with no prior digital artwork expertise?

Sure. The software program’s intuitive interface and built-in tutorials are designed to help customers with various ranges of expertise, together with newbies. Elementary options are readily accessible, permitting novice customers to shortly grasp fundamental functionalities and start creating digital art work.

Query 2: Does the software program cater to the wants {of professional} artists and designers?

Completely. Good Sketcher 2.0 gives superior options, customizable settings, and compatibility with industry-standard software program, guaranteeing it meets the calls for {of professional} workflows throughout numerous artistic disciplines. Its sturdy toolset empowers skilled customers to create high-quality art work effectively.

Query 3: What artistic disciplines can profit from utilizing Good Sketcher 2.0?

A broad vary of artistic disciplines can profit, together with illustration, graphic design, animation, idea artwork, and comedian e-book creation. The software program’s versatile toolset adapts to numerous inventive types and mission necessities.

Query 4: How does Good Sketcher 2.0 tackle the wants of educators and college students?

Instructional sources, inexpensive licensing choices, and integration with studying administration methods make the software program appropriate for classroom use. Options that help talent improvement and portfolio constructing additional improve its worth inside instructional settings.

Query 5: Is the software program solely for digital portray, or does it help different types of digital artwork?

Whereas adept at digital portray, Good Sketcher 2.0 additionally helps different types of digital artwork, together with sketching, linework, and combined media initiatives. Its versatility permits customers to discover numerous inventive types and strategies inside a single platform.

Query 6: How does Good Sketcher 2.0 foster group engagement and collaboration amongst customers?

Built-in social sharing options, collaborative mission choices, and on-line group boards facilitate interplay and information sharing amongst customers, making a supportive setting for artistic exploration and inventive progress.

Understanding the goal demographic is essential for maximizing the software program’s advantages. Whether or not a novice or a seasoned skilled, Good Sketcher 2.0 provides instruments and sources to reinforce artistic workflows and facilitate inventive expression.

For additional info concerning particular options and functionalities, please discuss with the following sections detailing the software program’s capabilities and person interface.

Suggestions for Reaching the Goal Viewers

Maximizing attain and engagement requires a nuanced understanding of the target market and strategic implementation of tailor-made communication methods. The next ideas present actionable insights for successfully connecting with the meant person base.

Tip 1: Perceive Person Wants: Conduct thorough market analysis to establish the particular wants, challenges, and motivations of every goal section. For instance, skilled illustrators prioritize superior options and software program integration, whereas hobbyists worth ease of use and affordability.

Tip 2: Tailor Messaging: Craft focused messaging that resonates with every section’s particular wants and aspirations. Advertising and marketing supplies for skilled artists ought to emphasize superior options and workflow enhancements, whereas messaging for hobbyists ought to give attention to accessibility and artistic exploration.

Tip 3: Make the most of Numerous Channels: Make use of a multi-channel advertising method to succeed in numerous segments throughout totally different platforms. Social media engagement, internet marketing, and partnerships with related communities can increase attain and visibility.

Tip 4: Present Instructional Assets: Provide tutorials, webinars, and documentation tailor-made to totally different talent ranges and artistic disciplines. These sources empower customers to maximise the software program’s potential and foster a way of group.

Tip 5: Encourage Neighborhood Constructing: Facilitate interplay and collaboration amongst customers via on-line boards, social media teams, and collaborative initiatives. A thriving group fosters natural promotion and model loyalty.

Tip 6: Search Person Suggestions: Actively solicit suggestions from customers throughout all segments to establish areas for enchancment and make sure the software program continues to satisfy evolving wants. Common surveys, suggestions varieties, and beta testing packages present invaluable insights for product improvement.

Tip 7: Provide Versatile Pricing: Present tiered pricing plans that cater to totally different budgets and person necessities. Pupil reductions, instructional licenses, and subscription choices improve accessibility and broaden market attain.

Tip 8: Keep Present with Trade Tendencies: Repeatedly monitor {industry} tendencies and adapt the software program’s options and advertising methods accordingly. Staying forward of the curve ensures the software program stays related and aggressive throughout the evolving digital artwork panorama.

Implementing these methods ensures efficient communication with the target market, maximizing adoption charges and fostering a thriving group of engaged customers. This targeted method builds a robust basis for long-term product success and establishes a loyal person base.

The next conclusion synthesizes the important thing takeaways from this complete evaluation of reaching the Good Sketcher 2.0 target market.

Conclusion

Defining the “good sketcher 2.0 goal” requires a multifaceted method, encompassing numerous person segments with distinct wants and motivations. From aspiring artists looking for accessible artistic instruments to seasoned professionals demanding superior functionalities and seamless workflow integration, understanding this various target market is paramount. This exploration has highlighted the significance of tailoring options, messaging, and help sources to resonate with every particular section, encompassing college students, educators, hobbyists, and artistic professionals throughout numerous disciplines. Successfully addressing the distinctive necessities of every group fosters widespread adoption and cultivates a thriving person group.

The long run success of Good Sketcher 2.0 hinges on steady engagement with its target market, incorporating person suggestions, and adapting to evolving {industry} tendencies. By prioritizing person wants and fostering a collaborative setting, Good Sketcher 2.0 can solidify its place as a number one platform throughout the dynamic panorama of digital artwork and design. This dedication to understanding and serving its target market ensures not solely product success but additionally the empowerment of artistic people throughout the globe.